Marketing Ops

Parallel Web Systems
San Francisco +1 more
On-siteCareer-pivot friendly

Who this role is best for

Aimed at mid-to-senior level marketing professionals who have experience owning marketing technology stacks in B2B or developer-first companies and thrive in in-person, collaborative environments.

Best fit for

  • Candidates with experience managing full marketing tech stacks in B2B or developer-first organizations
    — “You've owned the marketing technology stack at a B2B or developer-first company”
  • Individuals who are technically curious and comfortable with data integration and automation
    — “You're curious about new technology and approach it from an experimental mentality”
  • Those who can balance short-term execution with long-term system design and process improvement
    — “know how to balance short term progress with longer term systems-building”

Things to consider

  • In-person work is required between Palo Alto and San Francisco, with no remote flexibility implied
    — “Our team works fully in-person, between our Palo Alto HQ and San Francisco office”
  • The role involves close collaboration with Revenue Operations and data engineering teams
    — “Together with Revenue Operations, you'll move us to an account- and contact-based model”

How to stand out

  • Demonstrate experience with HubSpot and Salesforce integration in your resume and interview responses
    — “You'll own the HubSpot and Salesforce integration”
  • Highlight your ability to build lead scoring and attribution models for demand generation
    — “build lead scoring and the attribution model that shows which demand generation actually creates pipeline”
  • Showcase your ability to work with product data from BigQuery and translate it into marketing actions
    — “With data engineering, you'll rebuild how product data flows from BigQuery into our marketing systems”
  • Emphasize your experience with end-to-end marketing tech stack management, including enrichment, events, and reporting
    — “You'll run the stack end to end, from enrichment and events to reporting”
  • Demonstrate your expertise in agentic workflows that automate and improve manual processes
    — “build agentic workflows where they beat a manual process”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • marketing system integration
  • lead generation
  • data-driven decision making
Typical background
marketing operationsdata engineering

Skills & requirements

Required

Marketing OperationsData IntegrationLead Scoring

Preferred

Marketing AutomationBI Tools

Stack & domain

Marketing SystemsData IntegrationLead ScoringAttribution ModelProduct Data FlowMarketing Technology StackProblem-solvingCuriosityBias To ActionMarketingTechnology

About the role

Original posting from Parallel Web Systems via Ashby

ABOUT US

Parallel is a web infrastructure company. Our products are used by leading businesses in sales, marketing, insurance, and coding to build best-in-class AI agents with flexible and powerful programmatic access to the web.

We've raised $230 million from Kleiner Perkins, Sequoia, Index Ventures, Spark Capital, Khosla Ventures, First Round, and Terrain to build the web for AIs. We're currently valued at $2 billion and we're forming a world-class team of engineers, designers, marketers, sellers, researchers, and operational experts to achieve our mission.

Job: You will own Parallel's marketing systems and the data that runs through them. You'll own the HubSpot and Salesforce integration. Together with Revenue Operations, you'll move us to an account- and contact-based model that sales and marketing both trust. You'll build lead scoring and the attribution model that shows which demand generation actually creates pipeline. With data engineering, you'll rebuild how product data flows from BigQuery into our marketing systems, so the whole team acts on usage signals as well as form fills. You'll run the stack end to end, from enrichment and events to reporting, and build agentic workflows where they beat a manual process.

You: You’re a problem-solver and inherently fired up by challenges. You’re curious about new technology and approach it from an experimental mentality. You have bias to action and know how to balance short term progress with longer term systems-building. You've owned the marketing technology stack at a B2B or developer-first company: marketing automation, BI, enrichment, events and the ETL behind them.

LIFE AT PARALLEL

Our team works fully in-person, between our Palo Alto HQ and San Francisco office. We’re a flat, talent-dense organization dedicated to solving technical and creative problems.

We seek like-minded individuals who share our passion for applying science, creativity, and consistency to big and complex problems with equally big outcomes. These are our values:

  • Own customer impact: It’s on us to ensure real-world outcomes for our customers.
  • Obsess over craft: Perfect every detail because quality compounds.
  • Accelerate change: Ship fast, adapt faster, and move frontier ideas into production.
  • Create win-wins: Creatively turn trade-offs into upside.
  • Make high-conviction bets: Try and fail. But succeed an unfair amount.

COMPENSATION & BENEFITS

  • Competitive salary
  • Generous equity
  • Visa sponsorships
  • 401K plans
  • Daily lunch & office snacks
  • Dinner at the office
  • Unlimited vacation
  • Caltrain pass reimbursement

Source: Parallel Web Systems careers (Ashby)

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