Media Buying Executive

Genius Sports
London, United Kingdom
On-siteCareer-pivot friendly

Who this role is best for

Aimed at mid-level to senior digital advertising professionals with programmatic expertise who thrive in collaborative, data-driven environments.

Best fit for

  • Candidates with experience in managing digital ad campaigns and a strong interest in programmatic technologies
    — “1–2 years of hands-on experience with Demand-Side Platforms (DSPs)”
  • Individuals who enjoy working in a hybrid office-first culture and have global collaboration experience
    — “We enjoy an office-first culture and maximize opportunities to collaborate, connect and learn together”
  • Professionals who value continuous learning and are eager to adapt to new tools and industry shifts
    — “Programmatic Learning Agility: Strong willingness and curiosity to learn new programmatic technologies”

Things to consider

  • The role may require in-office presence despite a hybrid model, depending on location and team needs
    — “We enjoy an office-first culture and maximize opportunities to collaborate”
  • The position demands a high level of communication with global stakeholders and clients
    — “Fluent in English, with excellent written and verbal communication skills”

How to stand out

  • Highlight your ability to translate data into actionable insights for campaign optimization
    — “using data-driven insights to improve results”
  • Demonstrate your experience with DSP platforms like The Trade Desk or AppLovin in your resume
    — “working knowledge of DSP platforms such as The Trade Desk, Beeswax, Moloco and AppLovin”
  • Showcase your experience in creating performance reports with clear analysis and recommendations
    — “create detailed performance reports for the campaigns you manage”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • successful campaign execution
  • positive client feedback
  • high campaign performance
Typical background
programmatic advertisingdigital marketing

Skills & requirements

Required

Programmatic AdvertisingCampaign SetupData AnalysisClient CommunicationDSP Platforms

Preferred

Ai-driven AdvertisingGlobal Stakeholder Management

Stack & domain

Media BuyingProgrammatic AdvertisingDspsSspsAd ExchangesData ProvidersAudience TargetingMedia Buying StrategiesProgrammatic ToolsTechnology AdaptabilityData AnalysisPerformance AnalysisCampaign SetupCampaign OptimizationPerformance ReportingClient CommunicationTroubleshootingTrainingNew Feature TestingLeadershipCommunicationTeamworkProblem SolvingTime ManagementCross-functional CollaborationTechnical UnderstandingDigital Advertising

About the role

Original posting from Genius Sports via Greenhouse

By bringing together next-gen technology and the finest live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive, interactive and personalised than ever before. Learn more at geniussports.com.

Join the Genius team powering fan engagement with smart ads, AI-driven broadcasts, epic stats, and gamified experiences.

The Role

You’ll be part of a skilled team of media buyers and ad operations specialists, driving the strategy, setup and optimisation of digital advertising campaigns. Working closely with teams globally, you’ll define campaign objectives, develop strategies and KPIs, and manage budgets to deliver strong performance.

You’ll own campaign setup, ongoing monitoring and optimisation, using data-driven insights to improve results. You’ll also create detailed performance reports for clients, with clear analysis and actionable recommendations.

What you'll do

Set up client campaigns using the available data, segments and creatives, and apply changes to campaign settings.

Manage client workbenches in Connextra and complete client requests or tasks escalated by other teams.

Analyse and optimise campaigns towards client targets, taking on more campaigns with more complex set-ups over time.

Plan campaigns and create insight reports for the campaigns you manage.

Manage client data, including tagging, segment creation and data syncing between platforms.

Communicate directly with clients and partners, collaborating with Account Managers, Sales and teams in Tallinn.

Troubleshoot client issues, train new colleagues, and test new features with structured feedback.

What you’ll bring

Programmatic Learning Agility: Strong willingness and curiosity to learn new programmatic technologies, platforms and innovations within the evolving digital advertising landscape.

Programmatic Ecosystem Understanding: Eagerness to develop a broad understanding of the programmatic ecosystem, including DSPs, SSPs, ad exchanges, data providers, audience targeting and media buying strategies.

Industry Trends & Market Insights: Interest in identifying emerging programmatic trends, understanding market developments and recognising shifts in the global programmatic landscape.

Data & Performance Analysis: Curiosity to analyse campaign data, identify performance patterns and trends, and understand how these insights can drive optimisation opportunities.

Technology Adaptability: Willingness to explore and adopt new programmatic tools, technologies and platforms as the industry evolves.

Communication Skills: Fluent in English, with excellent written and verbal communication skills and the ability to communicate effectively with internal teams, clients and global stakeholders.

It’ll be a bonus if you have

1–2 years of hands-on experience with Demand-Side Platforms (DSPs), ideally in a digital advertising agency, programmatic team or large advertiser.

working knowledge of DSP platforms such as The Trade Desk, Beeswax, Moloco and AppLovin.

We enjoy an office-first culture and maximize opportunities to collaborate, connect and learn together. Our hybrid working models differ depending on your role and location.

As well as a competitive salary and range of benefits, we’re committed to supporting employee wellbeing and helping you grow your skills, experience and career. Learn more about how rewarding life at Genius can be at Reward | Genius Sports.

One team, being brave, driving change

We strive to create an inclusive working environment, where everyone feels a sense of belonging and the ability to make a difference. Learn more about our values and culture at Culture | Genius Sports.

Let us know when you apply if you need any assistance during the recruiting process due to a disability.

Source: Genius Sports careers (Greenhouse)

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