Product Manager II, Growth - Notifications

Coinbase
United States
Remote

In the 12 months to 30 Jun 2026, Coinbase filed 1 H-1B position titled "Senior Product Manager". Source: U.S. Department of Labor, LCA disclosure data. A record of filings already made, not a commitment to sponsor.

Who this role is best for

Candidates with growth product management experience and ML personalization expertise will find this remote-first role in notifications platform strategy at Coinbase compelling.

Best fit for

  • Candidates with growth product management experience and a background in ML-driven personalization strategies
    — “Proven track record shipping ML-powered personalization or relevance features”
  • Individuals who have led multi-channel notification platforms with a focus on user engagement and retention
    — “Experience owning a multi-channel messaging or notifications platform (push, in-app, email)”
  • Professionals who can independently analyze data and make product decisions without analyst support
    — “Fluency in SQL and data analysis tools, with a demonstrated habit of self-serving insights”

Things to consider

  • Quarterly in-person surges may require travel despite the remote-first arrangement
    — “remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges””
  • The role demands a high level of technical collaboration with data science and engineering teams
    — “Partner with Engineering, Data Science, and Marketing to build relevance models”

How to stand out

  • Demonstrate your ability to design and interpret A/B tests to validate product strategies
    — “Lead experimentation programs (A/B and multivariate testing) to validate notification timing”
  • Emphasize your track record in delivering measurable impact on user engagement and retention
    — “Drive measurable improvements in user engagement, activation, and retention”
  • Demonstrate your responsible use of generative AI to improve workflow efficiency
    — “Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs”
Pace · SteadyCollaboration · HighAutonomy · HighDecision Impact · Company

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • owning the product roadmap for notifications platform
  • driving user engagement and retention
  • partnering with engineering and data science
Typical background
5+ years of product management experience2+ years focused on growth, engagement, or lifecycle products

Skills & requirements

Required

Product ManagementGrowth StrategyMl-powered PersonalizationExperimentation MethodologyMulti-channel Messaging Platform

Preferred

AI GovernanceData AnalysisSQL

Stack & domain

Product ManagementGrowthNotifications PlatformMl-powered PersonalizationA/B TestingSQLData AnalysisGenerative AILeadershipCommunicationCollaborationProblem SolvingFinanceTechnologyConsumer & BusinessAI

About the role

Original posting from Coinbase

Ready to do the most impactful work of your career? At Coinbase, we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase.

As a Product Manager II on the Growth team within the Consumer & Business group, you'll own the end-to-end notifications platform spanning push, in-app, and email channels. This team drives user engagement and retention by delivering the right message to the right user at the right time. You'll define the strategy for how Coinbase communicates with millions of customers, leveraging ML-powered relevance to increase activation, re-engagement, and lifetime value.

What you'll do:

Own the product roadmap for Coinbase's notifications platform across push, in-app, and email channels, balancing infrastructure investment with growth experimentation.

Drive measurable improvements in user engagement, activation, and retention through personalized, ML-powered notification strategies.

Partner with Engineering, Data Science, and Marketing to build relevance models that improve targeting precision and reduce notification fatigue.

Lead experimentation programs (A/B and multivariate testing) to validate notification timing, content, and channel selection at scale.

Shape the long-term platform architecture to support new channels, audience segmentation, and real-time personalization capabilities.

Required Skills and Experience:

5+ years of product management experience with at least 2 years focused on growth, engagement, or lifecycle products at scale (1M+ users).

Proven track record shipping ML-powered personalization or relevance features, with demonstrated ability to partner with data science teams on model development and evaluation.

Deep expertise in experimentation methodology, including designing A/B tests, defining success metrics, and interpreting results to inform roadmap decisions.

Experience owning a multi-channel messaging or notifications platform (push, in-app, email), including deliverability, opt-in optimization, and frequency management.

Fluency in SQL and data analysis tools, with a demonstrated habit of self-serving insights to drive product decisions without waiting for analyst support.

Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality.

Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)). 

Annual base salary range (excluding equity and bonus):$180,370—$212,200 USD

Application Limit: Candidates may submit a maximum of 3 applications within a 6-month period.

Equal Opportunity Employer: Coinbase is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with applicable federal, state, and local laws.

US Applicants: View Employee Rights, Know Your Rights, and E-Verify Notice of Participation.

Accommodations: If you are an individual with a disability who needs a reasonable accommodation, email us your request and contact info at accommodations[at]coinbase.com. Need screen reading technology? Click here to download a free compatible screen reader and view the tutorial.

Data Privacy & Arbitration: By submitting your application, you agree to our Candidate Privacy Notice. US applicants: By submitting your application, you agree to Arbitration of Disputes.

Source: Coinbase careers

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