Product Marketing Manager

Sent, Inc.
New York, NY
On-site

Who this role is best for

Candidates with technical product marketing experience and a background in developer tools will find this hands-on, full-time role in NYC suits those looking to deeply engage with API-driven infrastructure and collaborate across engineering and product teams.

Best fit for

  • Individuals with a track record of launching developer-facing products and technical content creation
    — “history owning technical product positioning, launches, and GTM execution with measurable results”
  • Candidates who can speak the same language as developers and understand system architecture
    — “speak the same language as the developers we sell to”
  • Professionals with experience in AI infrastructure, agentic models, or LLM applications
    — “Experience with agentic models, LLM applications, APIs”

Things to consider

  • Equity is offered, which may be a key consideration for candidates prioritizing long-term growth
    — “Meaningful equity with high growth potential”
  • The role is based in NYC, requiring in-person presence for daily meals and workspace benefits
    — “Beautiful NYC workspace with daily meals and unlimited snacks”

How to stand out

  • Emphasize your ability to independently create technical content and explain complex systems
    — “independently create technical content, including product pages, API explainers, architectural comparisons”
  • Highlight experience with developer research and competitive intelligence analysis
    — “Experience conducting developer research, competitive analysis”
  • Demonstrate fluency in API documentation and system architecture in your resume and interviews
    — “Ability to independently read API documentation, make API calls, test integrations”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • owned product positioning and launches
  • created technical content for developer audiences
Typical background
product marketingdeveloper tools

Skills & requirements

Required

Product MarketingDeveloper ToolsTechnical Product Positioning

Preferred

API DocumentationDeveloper Education

Stack & domain

APIAI InfrastructureDeveloper ToolsVoiceSMSWhatsappRCSMultitenancyCustomer EngagementCommunicationTeamworkLeadershipTechnologySoftware

About the role

Original posting from Sent, Inc. via Ashby

About Sent

Sent is a developer tool for customer engagement. We help developers and agents deliver messages across voice, SMS, WhatsApp, and RCS through a single API. Our intelligent routing model automates channel selection, ensuring lower cost and global deliverability without channel-specific integrations. Our built-in multitenancy also enables our customers to deploy messaging and voice agents across their own customers.

We recently closed a $12M Series A backed by Companyon Ventures, Bessemer Venture Partners, UIF, and others. We're hiring the best to scale a best-in-class platform.

The Role

We're hiring a Product Marketing Manager to own how Sent's products are positioned, launched, and brought to the developer market. You'll translate complex communications infrastructure into clear, differentiated messaging that resonates with developers, engineering leaders, and software platforms deploying customer-facing agents across their users.

This is a deeply technical, hands-on role. You'll understand our products at the API and architecture level, independently explore and test technical capabilities, and create credible content for developer audiences. You'll work closely with Product, Engineering, DevRel, Growth, and Sales to drive launches, developer adoption, and platform expansion.

What you'll do

  • Own product positioning, messaging, launches, and GTM strategy across Sent's agent infrastructure, messaging, and voice products.
  • Develop differentiated technical narratives for developers, engineering leaders, and platforms deploying agents across multiple businesses.
  • Lead product launches end-to-end, from defining target audiences and use cases to creating content, coordinating distribution, and driving adoption.
  • Independently create technical content, including product pages, API explainers, architectural comparisons, and integration guides. Partner with Engineering and DevRel on demos, tutorials, and developer education.
  • Communicate Sent's technical differentiation across agent execution, tool integrations, customer context, communications infrastructure, and deployment models.
  • Build practical sales enablement assets, including case studies and cost comparisons.
  • Lead developer research, win/loss analysis, and competitive intelligence to inform positioning, product strategy, pricing, and packaging.
  • Partner with Product and Growth to improve developer activation, agent deployments, and platform expansion.

What you bring

  • 4+ years of PMM experience, including substantial experience with developer tools, APIs, AI infrastructure, or agent platforms at a high-growth company.
  • Deep technical understanding: Ability to independently read API documentation, make API calls, understand system architecture. You should speak the same language as the developers we sell to.
  • Ability to read, translate, and independently execute from a changelog.
  • Hands-on experience with developer products and a strong understanding of how developers evaluate, integrate, and deploy technical infrastructure.
  • History owning technical product positioning, launches, and GTM execution with measurable results.
  • Exceptional technical writing skills, with the ability to create accurate, compelling developer-facing content independently.
  • A resourceful, execution-oriented approach to researching, creating, testing, and shipping high-quality work.
  • Experience conducting developer research, competitive analysis, and creating technical sales enablement materials.
  • Demonstrated proficiency using AI tools to improve the speed and quality of your work.
  • Experience with agentic models.
  • Background in communications APIs, messaging, voice, or platform infrastructure (preferred not required).

Our Commitment to You

  • Meaningful equity with high growth potential
  • Top-tier medical, dental, vision fully covered
  • 401(k) with 100% match up to 4%
  • Unlimited PTO
  • Beautiful NYC workspace with daily meals and unlimited snacks
  • New MacBook Pro + Apple Studio Display
  • Fully comped Wellhub Gold or Equinox membership

Sent, Inc. is an Equal Opportunity Employer committed to building a diverse and inclusive team. We encourage applications from candidates of all backgrounds and experiences.

Source: Sent, Inc. careers (Ashby)

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