Candidates with experience in national CPG brands and digital agencies, and a background in leveraging Generative AI tools will find this role in a fast-evolving retail media environment.
Derived from job-description analysis by Serendipath's career intelligence engine.
Original posting from HelloFresh
The Retail Media team helps national brands connect with Hello Fresh Group’s customers via product samples, recipe integration, digital activations, brand experiences, and meal kit sponsorship. Through our network of brands, we reach tens of millions of consumers each month allowing brands to engage specific consumer segments and drive mass-scale trial, purchase conversion and authentic word of mouth conversations both online and offline.
Position Description:
Hello Fresh seeks an Account Executive, Retail Media to build on the success of this unique offering and to increase sales. The ideal candidate has 5-7 years of successful sales experience working with national CPG Brands and the digital agencies that represent them for product sampling, couponing, shopper marketing, digital and trade marketing. You will act as a strategic partner to your assigned clients and sell a broad range of advertising solutions that will ensure that their business goals are met.
You will...
Manage all aspects of the sales process including opening and developing new business, closing add-on and incremental business, determining needs, and proposing compelling programs.
Create strategic marketing solutions for CPG clients
Augment and optimize our sales and prospecting processes leveraging Generative AI tools to grow sales
Develop sales plan for territory to meet or exceed growth and revenue goal
Build and maintain strong client and agency relationships
Represent HelloFresh as one of the company’s key external evangelists
You have...
5-7 years years successful sales experience
Proven track record of meeting and exceeding renewal goals and margins
Demonstrated success at growing repeat business
Ability to communicate effectively in person, phone, and email
Experience using GenAI to create streamlined processes that can support sales
Emotional intelligence, positive attitude, enthusiasm, high energy, attention to detail, strong follow through
Comfort working in a fast-paced, hands-on, rapidly changing environment
Ability/willingness to travel domestically
BA/BS degree
You'll get...
Competitive salary, 401k with company match that vests immediately upon participation
Generous PTO, including sabbatical, and parental leave of up to 16 weeks
Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
Tuition reimbursement for continuing education (upon 2 years of service)
Up to 85% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
Access to Employee Resource Groups that are open to all employees, including those pertaining to BIPOC, women, veterans, parents, and LGBTQ+
Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain
This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.
New York Pay Range$101,430—$124,200 USDIllinois Pay Range$94,815—$116,100 USD
Source: HelloFresh careers