Senior Field Marketing Manager

Collibra
London, United Kingdom
Hybrid

Who this role is best for

Candidates with B2B enterprise marketing experience and ABM expertise will find this hybrid, metrics-driven role in EMEA ideal for advancing their career in a collaborative, high-impact environment.

Best fit for

  • Candidates with B2B enterprise marketing experience and ABM expertise will find this hybrid, metrics-driven role in EMEA ideal for advancing their career in a collaborative, high-impact environment.
    — “10+ years of experience in Field, Partner, or Channel Marketing in a B2B enterprise technology environment”
  • Candidates with cross-functional program management experience and familiarity with enterprise partners will thrive in this role.
    — “Cross-functional program management experience executing integrated marketing programs, including with enterprise partners such as SAP, Google Cloud, or GSIs”
  • Candidates who are fluent in English and have proficiency in French will find this role particularly aligned with their skills.
    — “Candidates proficiency in French preferred”

Things to consider

  • The role requires at least two days per week in the London office despite being hybrid.
    — “you’ll work from the office at least two days each week”
  • This role involves up to 25% travel, which may affect work-life balance.
    — “Ability to travel up to 25%”

How to stand out

  • Emphasize your ABM program results and how they accelerated pipeline progression in your resume and interviews.
    — “accelerating opportunities through demand generation and targeted account-based plays”
  • Highlight your experience with marketing technologies like Salesforce, Tableau, or HockeyStack in your application materials.
    — “Familiar with applying marketing technologies including Salesforce, Tableau, 6Sense, HockeyStack, Asana, and event platforms such as Zuddl”
  • Demonstrate your ability to translate global campaigns into regional strategies in your interview responses.
    — “Translate global campaigns into regional digital and engagement roadmaps”
  • Showcase your data-driven approach to decision-making with examples of how you optimized strategies based on insights.
    — “using a data-driven approach to decision making”
  • Quantify your impact on pipeline targets and funnel performance in your resume and interview stories.
    — “proven track record delivering regional demand generation programs that achieve pipeline targets, with measurable results across top, mid, and bottom of funnel”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • drive demand generation programs
  • execute ABM programs
  • translate global campaigns into regional initiatives
Typical background
10+ years of experience in Field, Partner, or Channel Marketing in a B2B enterprise technology environment

Skills & requirements

Required

Field MarketingDemand GenerationAccount-based MarketingCross-functional Program ManagementABM ProgramsData-driven Decision Making

Preferred

French

Stack & domain

Field MarketingAccount-based MarketingDemand GenerationABM ProgramsCross-functional Program ManagementEnterprise PartnersAI ToolsCollaborationCommunicationData-driven Decision MakingLeadershipB2B Enterprise TechnologyMarketing StrategySales

About the role

Original posting from Collibra

Joining Collibra’s Growth Marketing team

Collibra's Growth Marketing team drives the regional strategies and programs that connect our solutions to the accounts and buyers who need them most — and we're looking for an EMEA Senior Field Marketing Manager to lead that charge across the region. Reporting to the Director of Field & Event Marketing, you'll own the strategy and execution that influences the pipeline across EMEA from building awareness with the right accounts to accelerating opportunities through demand generation and targeted account-based plays.

You'll partner closely with EMEA GTM leaders, Integrated Marketing, and Growth Marketing to translate global programs into high-impact regional initiatives.

Values-in-action (We show up to win): This team moves with urgency, makes data-driven decisions, and continuously optimizes to deliver the best outcomes for the business and our customers.

This is a hybrid role based in our London office. Our hybrid model means you’ll work from the office at least two days each week. This setup helps us stay connected, work more closely together, and keep making progress as a team.

Senior Field Marketing Managers at Collibra are responsible for

Own and execute fully integrated, multi-channel marketing plans across the UKI, ME and Southern Europe regions to drive demand generation, land new logos, and achieve new business pipeline targets

Develop and run Account-Based Marketing (ABM) programs in close partnership with sales — identifying and prioritizing high-value accounts, personalizing engagement across channels, and accelerating pipeline progression within target accounts

Translate global campaigns into regional digital and engagement roadmaps, providing strategic direction based on EMEA industry frameworks and market dynamics

Align with GTM leaders, Integrated Marketing, and Growth Marketing to develop EMEA field marketing priorities and multi-channel plans using a data-driven approach to decision making

Monitor and analyze marketing performance, delivering insights that optimize strategies and investments to maximize ROI against revenue objectives

You have

10+ years of experience in Field, Partner, or Channel Marketing in a B2B enterprise technology environment

Proven track record delivering regional demand generation programs that achieve pipeline targets, with measurable results across top, mid, and bottom of funnel

Experience developing and executing ABM programs, including partnering with sales to define target account lists and drive personalized engagement at scale

Cross-functional program management experience executing integrated marketing programs, including with enterprise partners such as SAP, Google Cloud, or GSIs

Strong written and verbal communication skills, with experience presenting marketing strategy and performance to senior stakeholders and customer audiences

Candidates proficiency in French preferred

Ability to travel up to 25%

Demonstrated proficiency in leveraging AI tools (e.g., Claude, Gemini, ChatGPT, Copilot) to solve real-world business challenges, drive measurable outcomes, or streamline workflows.

A bachelor’s degree or equivalent related working experience is required.

You are

Metrics-driven and analytical you translate data into clear insights and use them to make fast, informed investment decisions

Collaborative and skilled at building alignment across GTM, sales, and marketing to move programs forward with shared accountability

Proactive and solutions-oriented, anticipating obstacles and operating with urgency in a fast-paced, high-growth environment

Familiar with applying marketing technologies including Salesforce, Tableau, 6Sense, HockeyStack, Asana, and event platforms such as Zuddl  to manage programs and measure results

Adaptable and comfortable navigating ambiguity, iterating quickly based on market feedback and performance data

Fluent in English 

Measures of success

Within your first month, you will: Complete onboarding, build key relationships with EMEA GTM leaders and cross-functional marketing partners, and conduct an audit of current EMEA field marketing programs and pipeline performance.

Within your third month, you will: Own and execute your first regional marketing program, partner with sales to define and align on the ABM target account strategy, and begin contributing measurably to the EMEA pipeline.

Within your sixth month, you will: Deliver measurable progress against EMEA pipeline targets, maintain a full regional marketing calendar, and demonstrate ABM-driven improvements in target account engagement and pipeline progression.

Benefits at Collibra

Collibra recognizes and values that everyone has different needs, interests, and life goals. We built our benefits program with flexibility in mind to support you and your loved ones through a diverse range of circumstances and life events. These flexible offerings sit on a foundation of competitive compensation, health coverage, and time off. Learn more about Collibra’s benefits.

We create inclusion and belonging through how we onboard, meet, connect, engage, and communicate. Learn more about diversity, equity, and inclusion at Collibra.

At Collibra, we’re proud to be an equal opportunity employer. We realize the key to creating a company with a world-class culture and employee experience comes from who we hire and creating a workplace that celebrates everyone.

With this, we proudly consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sexual orientation, pregnancy, sex, gender identity, gender expression, genetic information, physical or mental disability, HIV status, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status or any other legally protected category. If you have a need that requires accommodation, let us know by completing our Accommodations for Applicants form.

Source: Collibra careers

Similar roles

More roles at Collibra