Senior Visual Designer

Sequoia
Mexico City, Mexico

Who this role is best for

Strong fit for senior visual designers who integrate AI into multi-brand digital campaigns and maintain brand consistency across global teams.

Best fit for

  • Candidates with 7+ years in B2B branding and digital marketing
    — “7+ years of experience in visual design, branding, and digital marketing design, preferably within B2B brands or companies.
  • Candidates who have led campaigns from concept to completion across multiple brands
    — “Proven ability to lead campaigns and creative projects from concept to completion...
  • Candidates experienced in AI-assisted creative workflows and design systems
    — “Use AI tools intentionally to support creative exploration, workflow efficiency...

Things to consider

  • Based in Mexico City, requiring local presence for collaboration and project execution
    — “This role reports directly to the Director of Creative, based in the Mexico City office.

How to stand out

  • Highlight conceptual thinking and art direction in portfolio submissions
    — “portfolio that demonstrates strong conceptual thinking, art direction, design systems thinking...
  • Showcase AI-assisted workflows with quantifiable creative impact
    — “examples of workflows, experimentation, or outputs that show real-world application and impact.
  • Emphasize strategic brand system improvements across multi-brand environments
    — “Identify opportunities to strengthen and organize brand systems across PeopleLoop...
  • Demonstrate cross-functional collaboration in project management examples
    — “Partner with cross-functional teams to ensure creative work is aligned to the brief...
  • Include case studies of maintaining visual consistency across digital channels
    — “Maintain and elevate visual consistency across all digital channels and brand expressions...
Pace · SteadyCollaboration · HighAutonomy · MediumDecision Impact · TeamLevel · Senior

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • Developed visual design systems
  • Led campaign creative from start to finish
  • Maintained visual consistency across all digital channels
Typical background
Experience in visual designStrong portfolio of visual design workExperience with AI tools

Skills & requirements

Required

Visual DesignBrand ConsistencyAI ToolsDesign SystemsMotion GraphicsIllustrationsCampaign SystemsCollaboration

Preferred

AnimationWeb Design

About the role

Original posting from Sequoia via Ashby

Who We Are:

Sequoia is the strategic partner helping investor-backed companies of all sizes achieve their business goals through smarter people spend. For 24 years, we’ve guided the most innovative employers to navigate growth and get the most out of their global people investment. With our expert advisory team and integrated platform, we help clients drive business impact through their total comp and benefits, improving executive decision making, controlling costs, protecting the business, and elevating the employee experience. Visit Sequoia.com http://Sequoia.com or follow us on LinkedIn https://www.linkedin.com/company/sequoia-tpi/%22%20/t%20%22_blank to learn more.

Location: Mexico City

What You Get To Do

We are seeking a Senior Visual Designer to join our creative team, supporting visual storytelling, design systems, and brand consistency across Canopy’s portfolio of brands, including PeopleLoop, Sequoia, Transform, and Semper Virens. In this role, you will concept and execute compelling visual designs, campaign systems, illustrations, and motion graphics that strengthen each brand’s identity while ensuring cohesion across the broader Canopy ecosystem.

This role requires a high level of collaboration with teams across Marketing, UX Design, Product, Web, Communications, and brand stakeholders to translate strategic initiatives into visually cohesive and impactful creative.

An ideal candidate is a strategic thinker with a strong design-systems mindset, a refined visual aesthetic, and deep curiosity about how AI can enhance creative work. You are comfortable using AI tools to accelerate ideation, explore concepts, build workflows, and improve creative output. You know how to lead a project from brief to final delivery, balancing concept development, design quality, and operational rigor across multiple brands.

This role reports directly to the Director of Creative, based in the Mexico City office.

Key Responsibilities

  • Develop visual design systems, campaign concepts, illustrations, and motion graphics for web experiences, digital campaigns, landing pages, social media assets, email communications, and other brand touchpoints across Canopy brands.
  • Lead campaign creative from start to finish, from early concepting and art direction through refinement, production, and final quality control.
  • Use AI tools intentionally to support creative exploration, workflow efficiency, content development, and concept iteration.
  • Identify opportunities to strengthen and organize brand systems across PeopleLoop, Sequoia, Transform, and Semper Virens, and turn those opportunities into scalable design solutions.
  • Maintain and elevate visual consistency across all digital channels and brand expressions while respecting each brand’s distinct identity.
  • Partner with cross-functional teams to ensure creative work is aligned to the brief, brand standards, business goals, and project timelines.
  • Participate in visual concepting sessions, contributing innovative ideas aligned with campaign strategies and brand guidelines.
  • Translate strategic and conceptual thinking into polished, high-quality design executions.
  • Help establish effective workflows, shared brand kits, templates, documentation, and operating processes that improve team efficiency and consistency across the Canopy ecosystem.
  • Provide quality control, fine-tuning, and design support across projects to help ensure the team is operating with clarity and excellence.
  • Collaborate with other designers and web partners to produce compelling branded digital experiences.
  • Stay current on design trends, AI tools, and best practices in branding, digital, and interactive media.
  • Support branded collateral and collateral systems, including one-pagers, whitepapers, presentations, storyboards, and other marketing assets.
  • Attend team meetings and calls and be an effective contributor to team initiatives.
  • Effectively plan and communicate regarding deadlines, bandwidth, project requirements, and handoffs to facilitate collaboration within the broader marketing team.
  • Commit to sustaining company values and key organizational goals.

What You Bring

  • 7+ years of experience in visual design, branding, and digital marketing design, preferably within B2B brands or companies. Experience on both the agency and business side is highly desirable.
  • A portfolio that demonstrates strong conceptual thinking, art direction, design systems thinking, and polished execution across multiple formats and channels.
  • Demonstrated experience using AI tools in the creative process, with examples of workflows, experimentation, or outputs that show real-world application and impact.
  • Strong ability to think strategically about brand systems and identify areas of opportunity across a multi-brand environment.
  • Proven ability to lead campaigns and creative projects from concept to completion, with strong judgment around quality, consistency, and refinement.
  • Excellent typographic and layout skills.
  • Examples of how you incorporate illustrations, patterns, iconography, vector art elements, and other visual devices into flexible systems.
  • Fluency in both print and digital design.
  • Ability to articulate the strategy behind your design approach and explain creative decisions clearly.
  • Ability to pair design styles appropriately to audience and context.
  • Nice to have: motion design experience, event/environmental design experience, illustration experience, and experience building AI-assisted creative workflows or design systems.

What We Want to See in Your Portfolio

  • Strong evidence of concept development and art direction, not just production execution.
  • Examples of design systems applied across a wide range of deliverables and channels.
  • Creative application of design to a corporate marketing campaign, launch, or event.
  • Examples of how you’ve used AI to support ideation, workflow efficiency, or creative problem-solving.
  • Work that shows you can manage quality, consistency, and final polish across a project lifecycle.
  • A mix of B2B and B2C examples across a variety of industries is ideal.
  • Personal side projects are welcome, but the majority of your portfolio should focus on relevant brand work delivered for corporate clients.

Tools You’ll Need to Work In Every Day

  • Adobe Creative Suite, particularly Illustrator, InDesign, and Photoshop
  • Canva for building out marketing and social media asset templates
  • Figma for precise digital layouts and systems
  • Microsoft suite of tools including Word and PowerPoint
  • Comfort using AI tools for concepting, workflow development, and creative production support

Who You’ll Report To

Director of Creative, Mexico City

Your Key Collaborators

Brand experience director, marketing leadership, demand gen team, and key organizational stakeholders and functional team leaders.

Location

Hybrid, Mexico City. 3 days onsite per week required.

Language

English Business-level fluency required.

Sequoia’s Culture – Our most important asset 

  • Integrity 
  • Passion for service 
  • Innovative 
  • Growth oriented 
  • Caring for others 
  • Promise-centric 
  • Focused on relationship building 

Sequoia provides equal opportunity to all applicants without regard to race, color, creed, religion, citizenship, national origin, age, sex, sexual orientation, gender identity, pregnancy, marital status, military or veteran status, disability, or any other basis prohibited by applicable law.

Compensation & Benefits

Sequoia provides competitive compensation including base salary, performance-based bonus programs, and comprehensive benefits package.

Sequoia’s Candidate Privacy Policy 

https://www.sequoia.com/legal/candidate-privacy-policy/

Source: Sequoia careers (Ashby)

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