Candidates with leadership experience in marketing operations and a background in process evolution will find this strategic leadership role in a remote-first U.S.-based company.
Derived from job-description analysis by Serendipath's career intelligence engine.
Original posting from IPSY via Greenhouse
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About the Role:
Marketing Operations is the connective tissue that enables every team in Marketing to move without duplicating effort or losing sight of what matters most. This role owns intake, cross-team workflow, and the operating structure that keeps Marketing’s many stakeholders aligned and collaborating effectively, serving as a key partner to leadership and a central point of coordination across the organization.
The Marketing Operations function is evolving from one focused primarily on task and project execution into one focused on operational strategy. The team recently introduced a new cross-functional operating structure to improve collaboration and decision-making across Marketing’s core teams, and this role will shepherd that rollout to maturity while continuing to identify where process, tooling, or stakeholder structure can evolve further.
The Director, Marketing Operations is a role for someone who can maintain the processes that already work while driving change in the ones that don’t. The Director will help the organization strike the right balance between maintaining reliable, cyclical operations and creating space to grow and evolve IPSY’s business.
This position reports to the Head of Brand Marketing and can be remote from any of the U.S. states that IPSY is authorized to hire.
What You’ll Be Doing:
Leadership & Team Management
Lead the Marketing Operations team, guiding Senior PMs and PMs on program and project management practice
Guide alignment on complex, cross-functional, or technically-driven initiatives, ensuring they stay connected to business-critical priorities set by leadership
Own departmental objectives, ensuring the team’s work ladders up to Marketing’s broader priorities
Own team culture, fostering an environment where PMs and Senior PMs can grow and do their best work
Partner with senior leadership on broader Marketing strategy and proactively communicate program status, risk, and decisions
Operational Strategy & Process Evolution
Lead the continued implementation and refinement of a recently introduced cross-functional operating model, ensuring it delivers on its goals for collaboration, efficiency, and clarity of ownership
Identify recurring roadblocks and systemic inefficiencies, and build durable solutions
Establish practices for capturing learnings across teams, so institutional knowledge is shared and compounds
Help the organization distinguish between work that maintains the business and work that grows it, and advocate for the time and resources each requires
Intake, Workflow & Governance
Own universal intake for Marketing: triage incoming requests, determine appropriate ownership and routing, and resolve ambiguity when work doesn’t map cleanly to one team
Establish and evolve cross-functional review and collaboration processes between core stakeholder groups
Run cross-team workflow and coordination so work moves cleanly between teams
Tooling & Systems
Serve as Marketing’s primary point of contact for martech and tooling, partnering closely with Product, Engineering, and Technical Product Management
Represent Marketing’s needs into the tooling roadmap and own how Marketing’s tools and systems are adopted and used
What We Are Looking For:
10+ years of experience in marketing operations, program/project management, or a related operations function, including at least 3+ years in a direct people-leadership role
Proven experience in team leadership, with a track record of developing PMs and Senior PMs into stronger operators
A track record of moving beyond task/project execution into identifying and solving systemic operational challenges
Strong judgment on triage and prioritization, with the ability to make fast, defensible calls on ambiguous requests
Strong cross-functional relationship skills
Equal comfort guiding program managers on day-to-day mechanics and engaging leadership on priorities and tradeoffs
Experience with marketing technology, intake/workflow tools (e.g., Asana or similar), and cross-functional reporting systems
Excellent written and verbal communication skills, with experience presenting to senior leadership
Bonus if You Have:
Experience leading or shepherding organizational or process change, ideally including a new operating model or structure
Experience managing budgets and/or vendor relationships
Work Authorization:
Must be legally authorized to work full-time in the U.S. without requiring current or future visa sponsorship.
What We Offer:
Competitive base salary & bonus program
Medical, dental & vision insurance
401(k) plan with company match
Paid Time Off
Work from home flexibility
Free IPSY Extra subscription
Learning & development programs
EEO Statement: We celebrate diversity and are an equal-opportunity employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected characteristic.
If you need reasonable accommodation in the application or employment process, please contact us.
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Pay is based on several non-discriminatory factors such as experience, education, skills, and location. IPSY offers a bonus and competitive benefits. Final compensation is determined by experience and skills.
Salary Range:$165,000—$185,000 USD
Source: IPSY careers (Greenhouse)