Senior Performance Creative Strategist

Clera
New York, NY
Remote

Who this role is best for

Geared toward creative professionals comfortable with data-driven strategy and client management, with a focus on performance advertising and on-site work in New York.

Best fit for

  • Candidates with 3-7 years of creative strategy experience in performance advertising
    — “At least 3 years of hands-on creative strategy experience, with 3 to 7 years preferred.”
  • Individuals who can manage multiple accounts and lead brainstorming sessions
    — “Lead brainstorms, present recommendations to clients, and mentor fellow creatives.”
  • Professionals with a strong grasp of storytelling and performance metrics
    — “Strong writing and storytelling skills, including an understanding of how hooks, pacing, messaging, and visuals affect performance.”

Things to consider

  • On-site requirement in New York, five days per week, may limit remote flexibility
    — “On-site, five days per week in New York, New York, United States.”
  • Role demands managing production workflows and external creators
    — “Guide internal content teams and external creators with clear briefs and production feedback.”

How to stand out

  • Highlight experience in driving measurable results from paid ad campaigns
    — “Experience concepting, writing, and producing paid ads with measurable results.”
  • Showcase ability to translate data into creative hypotheses and test plans
    — “Ability to turn performance data into clear creative hypotheses.”
  • Emphasize ownership of creative work from ideation to iteration
    — “Experience owning creative work from ideation through production, delivery, and iteration.”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • owns creative strategy for client accounts
  • translates performance data into creative hypotheses
  • manages multiple client accounts
Typical background
3+ years of creative strategy experienceexperience in paid advertising

Skills & requirements

Required

Creative StrategyPerformance MarketingPaid AdvertisingData AnalysisContent ProductionClient Management

Preferred

AI Creative ToolsMentoringHigh-growth Startup Experience

Stack & domain

Creative StrategyPaid AdvertisingPerformance Data AnalysisContent ProductionClient CommunicationProject ManagementTeam LeadershipLeadershipCommunicationProblem-solvingTeamworkCreativityAnalytical ThinkingMarketingAdvertisingPerformance MarketingContent Creation

About the role

Original posting from Clera via Ashby

ABOUT THE ROLE

Lead creative strategy and execution for client accounts at a performance marketing and advertising technology company. You will turn audience insights and campaign data into concepts, production, and ongoing testing that helps clients improve paid advertising performance.

WHAT YOU'LL DO

  • Own creative strategy and serve as the primary creative contact for assigned clients.
  • Translate client goals, audience insights, and performance data into creative strategies and test plans.
  • Develop concepts and scripts across hooks, angles, formats, and storytelling approaches.
  • Guide internal content teams and external creators with clear briefs and production feedback.
  • Partner with editors to deliver high-quality creative assets.
  • Analyze creative results and use findings to shape future tests and iterations.
  • Manage multiple client accounts and production workflows.
  • Lead brainstorms, present recommendations to clients, and mentor fellow creatives.
  • Stay current with culture, platform trends, and emerging creative tools.

WHAT WE'RE LOOKING FOR

  • At least 3 years of hands-on creative strategy experience, with 3 to 7 years preferred.
  • Experience concepting, writing, and producing paid ads with measurable results.
  • Strong writing and storytelling skills, including an understanding of how hooks, pacing, messaging, and visuals affect performance.
  • A creative and analytical approach, with the ability to turn performance data into clear creative hypotheses.
  • Experience owning creative work from ideation through production, delivery, and iteration.
  • Confidence working directly with clients and managing multiple accounts and priorities.
  • Consumer brand or app advertising, creator or UGC direction, AI creative tools, mentoring, or high-growth startup experience are helpful.

COMPENSATION & BENEFITS

Base salary is $100,000 to $140,000 annually, with $120,000 to $168,000 OTE (on-target earnings, base plus variable), including a performance bonus of up to 20%. Benefits include health, dental, and vision coverage, plus a commuter benefit and unlimited PTO.

LOCATION

On-site, five days per week in New York, New York, United States.

Source: Clera careers (Ashby)

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