Market Activation Lead, Washington D.C.

Neko Health
Washington D.C.
On-siteCareer-pivot friendly

Who this role is best for

Strong fit for community-focused professionals who build and manage local networks and drive brand visibility, with a preference for those experienced in fast-paced environments and working in the Washington D.C. area.

Best fit for

  • Individuals who have led growth initiatives and event calendars in healthcare or wellness sectors
    — “Launch and run a calendar of events, activations, and partnerships that keep the clinic top of mind locally and drive member bookings
  • Candidates with a background in startup environments and multi-stakeholder project management
    — “Passion for startups and community-building and comfortable working in a fast-paced environment

Things to consider

  • This role demands a strong local network within Washington D.C., which may be a barrier for remote candidates.
    — “Strong existing network within the Washington, D.C. community, including influencers, local partners, and key stakeholders
  • The position involves managing multiple stakeholders and projects simultaneously, requiring high adaptability.
    — “Experience managing multiple stakeholders and projects simultaneously

How to stand out

  • Highlight specific examples of building local brand awareness and managing stakeholder relationships in your resume.
    — “the face of the brand locally, building strong relationships with members, influencers, partners, and the wider consumer community
  • Showcase your ability to align cross-functional teams to achieve operational and marketing goals.
    — “Develop strong internal ways of working with clinical, operations, and marketing teams to ensure alignment and execution excellence
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · TeamLevel · Senior

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • established brand presence
  • built strong network of partners
  • increased bookings and retention
Typical background
community managementmarketing

Skills & requirements

Required

Market ActivationCommunity ManagementEventsPartnershipsBrand Building

Preferred

Influencer MarketingEvent Planning

About the role

Original posting from Neko Health via Ashby

MISSION

Neko is redefining what prevention means, from treating illness when it arrives, to sustaining health before it's ever at risk. Our mission: make data-driven, preventative care accessible to more people, before symptoms appear.

In a single, non-invasive visit under an hour, proprietary technology and direct clinical care combine to deliver personalised, actionable insights. It's a team that thinks in 10x, not 10%. Every role here plays a part in building a world where prevention is the norm, and where your work genuinely helps people live longer, healthier lives.

Role Purpose

As Market Activation Lead, you will oversee the local growth and activation strategy for our Washington, D.C. location. You will act as the face of the brand locally, building strong relationships with members, influencers, partners, and the wider consumer community to serve Neko’s objectives. This role combines community management, marketing, events and partnerships to ensure our clinic delivers an exceptional experience, remains top of mind locally, and is widely talked about and recommended, while supporting bookings and retention goals.

What You’ll Deliver in the First 6–12 Months

  • Establish Neko as a highly visible and trusted presence in Washington, D.C. through strong local awareness and community engagement
  • Build and maintain a high-quality network of local influencers, partners, and community stakeholders to drive ongoing word-of-mouth and referrals
  • Deliver a consistent pipeline of bookings by leading local growth initiatives and optimising conversion from awareness to appointment
  • Launch and run a calendar of events, activations, and partnerships that keep the clinic top of mind locally and drive member bookings
  • Develop strong internal ways of working with clinical, operations, and marketing teams to ensure alignment and execution excellence
  • Establish clear reporting and insight into local performance, including bookings, retention, and community engagement metrics
  • Build a recognisable local brand presence that drives both trust and demand within the Washington, D.C. market

Minimum Qualifications

  • 5+ years’ experience in community management, marketing, events, and/or partnerships
  • Strong existing network within the Washington, D.C. community, including influencers, local partners, and key stakeholders
  • Experience managing multiple stakeholders and projects simultaneously
  • Commercially minded with strong organizational skills
  • Passion for startups and community-building and comfortable working in a fast-paced environment

Source: Neko Health careers (Ashby)

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