Marketing Engineer, Demand Generation

Profound
New York +1 more
On-site

Who this role is best for

A natural match if you have experience building AI-driven marketing systems and managing performance channels.

Best fit for

  • Candidates with hands-on experience in AI agent development and performance marketing channel management
    — “Hands-on experience shipping AI agents and LLM-powered tooling that sales and marketing teams actually use”
  • Individuals who have systematized lead scoring and routing processes in prior roles
    — “Systematize how leads get scored, routed, and handed to Sales so nothing sits waiting on a human”

Things to consider

  • On-site presence is required in either New York or San Francisco
    — “This is an on-site role in our New York or San Francisco office”
  • The role demands a high level of autonomy and adaptability in fast-moving environments
    — “Comfortable working in ambiguity, collaborating heavily, and building the plane while flying it”

How to stand out

  • Highlight your experience in building and deploying AI agents with measurable business impact
    — “Build agents and automations. Design and deploy the agents, workflows, and internal tooling that eliminate manual work across the marketing stack”
  • Emphasize your ability to close conversion gaps and optimize funnel stages
    — “Close the gaps in conversion. Find and fix funnel leaks.”
  • Showcase your history of creating scalable templates and automation scripts for marketing processes
    — “Create templates, automation scripts, and playbooks that scale across segments and geographies”
  • Demonstrate your ability to collaborate closely with Sales and RevOps teams on data-driven initiatives
    — “Work closely with Sales and RevOps so signals accelerate outbound motions”
  • Quantify your impact in building performance marketing channels and lifecycle programs
    — “You’ve owned performance marketing channels (LinkedIn, Meta, Google, CTV) and lifecycle marketing programs in the past”
Pace · Fast PacedCollaboration · HighAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • built demand systems
  • closed funnel leaks
  • onboarded customers
Typical background
5+ years in growth marketing or marketing engineering

Skills & requirements

Required

Demand GenerationAI IntegrationAutomationABMLifecycle Systems

Preferred

Performance MarketingLifecycle Marketing

Stack & domain

Demand GenerationGrowth MarketingPerformance MarketingNurtureLifecycle MarketingABMAISQLPythonAgents And AutomationsInternal ToolingIntent ModelOutbound MotionsLifecycle SystemsOnboardingDisciplined ExperimentsChannelsCampaignsAutomationsLlm-powered ToolingClaude CodeCursorLinkedinMetaGoogleCTVNDRLeadershipStrategic ThinkingCommunicationProblem-solvingTime ManagementAdaptabilityAttention To DetailTeamworkVisionaryCommercial AcumenInnovationAmbiguityCollaborationBuilding The Plane While Flying ItClear CommunicationMarketing

About the role

Original posting from Profound via Ashby

Profound is the fastest-growing AI marketing platform, used by 15% of the Fortune 500 including Comcast, Estée Lauder, and Walmart, and innovators like Ramp, MongoDB, and Figma. It is where marketing teams do the work: research, briefs, content, campaigns, reporting, all in one place, alongside agents that carry the load with them.

Built on 2B+ real user prompts and growing, Profound’s data shows you what people ask AI and what the models say back. Profound's AI Marketer joins that data with deep context about our customers to find the opportunities worth acting on, and then puts agents to work: automating reporting, drafting content, auditing pages for readability, running competitive research. It measures what works and gets better every day.

The Role

We're hiring a Marketing Engineer to sit on the Marketing team at Profound. You'll build the systems that power Profound’s demand generation engine by driving engagement, converting buyers, and scaling existing relationships.

This is not a traditional growth marketing role. You understand the traditional motions - performance marketing, nurture, lifecycle, ABM - and understand how to scale them with AI. You’ll build and point agents at funnel stages based on business need.

What You'll Do

Build demand systems that identify and act. Build the layer that sits on top of our marketing channels and acts on what it sees.

Close the gaps in conversion. Find and fix funnel leaks. Systematize how leads get scored, routed, and handed to Sales so nothing sits waiting on a human.

Build agents and automations. Design and deploy the agents, workflows, and internal tooling that eliminate manual work across the marketing stack. When something works, codify it. Create templates, automation scripts, and playbooks that scale across segments and geographies.

Build the model behind ABM. Build a proprietary intent model from scratch and support the automation of 1:1 and 1:many campaigns. Work closely with Sales and RevOps so signals accelerate outbound motions.

Drive adoption and expansion. Build lifecycle systems that onboard customers and drive NDR.

Run disciplined experiments. Test the channels, campaigns, and automations nobody else is running, act on what the data tells you, and codify what works into repeatable systems.

Who You Are

5+ years in growth marketing, demand generation, or marketing engineering. We weigh what you've built more heavily than time in seat.

Experience using SQL and Python to build automations and workflows without leaning on engineering support.

Hands-on experience shipping AI agents and LLM-powered tooling that sales and marketing teams actually use. You work in Claude Code, Cursor, or equivalent every day.

You’ve owned performance marketing channels (LinkedIn, Meta, Google, CTV) and lifecycle marketing programs in the past, so you understand how to build effective agents on top of them.

Comfortable working in ambiguity, collaborating heavily, and building the plane while flying it. Profound moves incredibly fast, and you’ll need to trust your instincts and just act.

A clear communicator who can translate what you built into business impact for non-technical stakeholders.

Compensation & Benefits

This is an on-site role in our New York or San Francisco office—designed for builders who thrive on speed, iteration, and impact.

For this role, the expected base salary range is $140,000–$220,000, plus equity and a full suite of benefits and perks. Final compensation will depend on your experience and fit.

Note: All official communication from Profound will come from a @tryprofound.com email address. If you're contacted by anyone using a different domain, please disregard and report it as spam.

Source: Profound careers (Ashby)

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