Social Search & Experimentation Manager

Who this role is best for

Derived from job-description analysis by Serendipath's career intelligence engine.

Skills & requirements

About the role

ABOUT ONEPAY

OnePay is the consumer fintech trusted by millions of Americans to make money better.

Our financial system is broken. High fees, low rates, and too few ways to actually grow your money. We’re fixing it. And we’re moving fast.

We’re an all-in-one financial services platform that brings together banking, high-yield savings, credit cards, point-of-sale lending, investing, and crypto in one place. We also partner with employers, HCM providers, gig platforms, and others to deliver embedded financial services to millions of employees and frontline workers.

We’re backed by Walmart, the world’s largest retailer, and Ribbit Capital, one of fintech’s most respected investors, giving us rare scale, distribution, and the opportunity to build something truly category-defining.

But what really sets OnePay apart is how we move. Our customers don’t have time to wait… and neither do we. This place moves fast, and we’re looking for people who are:

• Ready to run

• Hungry and driven by urgency

• Exceptional at what they do, with low ego

• Comfortable operating in motion

THE ROLE

As a Social Search & Experimentation Manager at OnePay, your work will help more people discover our brand through useful content, smarter distribution and new approaches. You’ll build our social search strategy, lead structured testing across content and platforms, and manage paid amplification of our strongest social and creator content. This is a hands-on role for someone who can turn audience questions and performance insights into clear recommendations, then put them into action. You will:

• Build a content roadmap around everyday money questions and priority products, with YouTube as the primary focus and TikTok and Instagram supporting discovery

• Partner with the social team, creators and agencies on searchable topics, formats, titles, descriptions and keywords

• Develop and run a focused testing plan across creative, formats, distribution and emerging platform opportunities. Set clear hypotheses and success measures, then recommend what to scale, adjust or stop

• Manage paid support for high-performing organic and creator content, including content selection, budget recommendations, campaign execution and optimization

• Use search trends, Reddit conversations and platform data to identify questions, content gaps and new opportunities

• Establish reporting that shows what’s driving discovery, reach and engagement, and use those findings to guide content and investment decisions

YOU BRING

• 6+ years of experience building social search strategies, particularly across YouTube and TikTok

• Hands-on experience managing paid social and amplifying creator content

• Strong creative judgment and experience designing tests that produce useful learnings

• Ability to translate audience behavior and performance data into clear actions.

• Comfortable building new capabilities and moving between strategy and execution

• Experience in fintech or another regulated industry is a plus

• Drive and proactivity - everyone here is a builder and executor

WHAT WE OFFER

• Competitive base salary, stock options, and health benefits from Day 1

• 401(k) plan with company match

• Remote-friendly (US), flexible time off (FTO), and opportunities for growth

• A high-growth, mission-driven, inclusive culture where your work has real impact

STANDARD INTERVIEW PROCESS

Our process varies by role. Most candidates go through:

• AI-assisted initial screen

• Interview with Talent Partner

• Technical or Hiring Manager Interview

• Team Interview

• Executive Interview

• Offer!

EQUAL EMPLOYMENT OPPORTUNITY

To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us at talent@onepay.com.

Source: Oneapp careers (Ashby)