Werkstudent Content & Brand (m/w/d)

Clera
Berlin, Germany
On-siteCareer-pivot friendly

Who this role is best for

Geared toward students with B2B marketing experience comfortable with video editing and content publishing. The role is based in Berlin and requires on-site work.

Best fit for

  • Students with B2B marketing experience and a creative portfolio in video and design tools
    — “Comfort with tools such as Figma and Canva, plus examples of published work or a creative portfolio.”
  • Candidates with a strong grasp of LinkedIn content creation and performance metrics
    — “Experience creating LinkedIn content and understanding what performs on the platform.”
  • Individuals who have managed content calendars and used data to guide content decisions
    — “Experience planning content calendars, maintaining regular publishing, and using performance data to guide decisions.”

Things to consider

  • On-site presence in Berlin is mandatory, with no remote flexibility implied
    — “On-site in Berlin, Germany. The role requires working from the company's Berlin location.”
  • Limited to 16–20 hours per week, with a preference for long-term commitment
    — “Currently enrolled as a student and available to work 16 to 20 hours per week, ideally for at least 12 months.”

How to stand out

  • Highlight your video production skills, including concept to post-production experience
    — “Proficiency in video editing tools such as CapCut, Premiere, or an equivalent, with experience taking video projects from concept through filming, editing, and post-production.”
  • Showcase your ability to maintain brand consistency across multiple mediums
    — “Maintain brand consistency across the website, pitch decks, sales materials, and templates.”
  • Demonstrate your understanding of B2B content strategies, especially for SaaS
    — “Experience writing marketing or brand content for B2B audiences, ideally in software or SaaS.”
Pace · SteadyCollaboration · MediumAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • consistent brand presence
  • effective content strategy
Typical background
MarketingCommunicationsMedia Production

Skills & requirements

Required

Content CreationVideo EditingBrand ConsistencyContent Calendar ManagementPerformance Analysis

Preferred

B2B Software MarketingSales Enablement

Stack & domain

Linkedin ContentVideo EditingBrand ConsistencyContent CalendarFigmaCanvaPhotographyLightingOn-location ProductionSales EnablementB2B Software Go-to-marketCreativityCommunicationTeamworkB2B MarketingSoftwareSaas

About the role

Original posting from Clera via Ashby

ABOUT THE ROLE

Join a B2B growth marketing team as a working student, helping shape its brand across social media, video, and marketing materials. You will have ownership of content creation and publishing, with room to test ideas and build a consistent presence.

WHAT YOU'LL DO

  • Write LinkedIn posts, hooks, and carousels for company leaders and the company account.
  • Develop, film, edit, and publish video and image content, including short-form videos, interviews, testimonials, and behind-the-scenes features.
  • Maintain brand consistency across the website, pitch decks, sales materials, and templates.
  • Plan and manage a content calendar, maintaining a consistent publishing schedule.
  • Review content performance metrics and use results to refine formats and strategy.

WHAT WE'RE LOOKING FOR

  • Currently enrolled as a student and available to work 16 to 20 hours per week, ideally for at least 12 months.
  • Native or C2-level German proficiency.
  • Experience creating LinkedIn content and understanding what performs on the platform.
  • Experience writing marketing or brand content for B2B audiences, ideally in software or SaaS.
  • Proficiency in video editing tools such as CapCut, Premiere, or an equivalent, with experience taking video projects from concept through filming, editing, and post-production.
  • Experience planning content calendars, maintaining regular publishing, and using performance data to guide decisions.
  • Comfort with tools such as Figma and Canva, plus examples of published work or a creative portfolio.
  • Experience with photography, lighting, on-location production, sales enablement, or B2B software go-to-market work is useful.

COMPENSATION & BENEFITS

Visa sponsorship is not available.

LOCATION

On-site in Berlin, Germany. The role requires working from the company's Berlin location.

Source: Clera careers (Ashby)

Similar roles

More roles at Clera