Marketing Lead

Clera
San Francisco, CA
On-site

Who this role is best for

Aimed at mid to senior-level marketing professionals who have experience in AI and B2B developer tools and are comfortable with on-site work in San Francisco.

Best fit for

  • Candidates with a track record in launching products and managing growth channels at startups in B2B or AI domains
    — “Experience leading product launches end to end across social, newsletters, and partner channels.”
  • Individuals who have used AI tools like Claude or Codex to support creative and strategic marketing work
    — “Daily use of Claude, Codex, or similar AI tools, with an interest in automation and data-informed creative work.”
  • Professionals with strong storytelling and content creation skills across multiple formats and channels
    — “Strong writing and storytelling skills across social, long-form content, and video concepts.”

Things to consider

  • On-site presence in San Francisco is mandatory, requiring local authorization and availability
    — “On-site in San Francisco, California. Candidates must be able to work on-site and be authorized to work in the United States without visa sponsorship.”
  • The role involves managing multiple growth channels with measurable outcomes expected
    — “Experience owning growth channels such as paid advertising, SEO, newsletters, or co-marketing, with measurable outcomes.”

How to stand out

  • Showcase your ability to coordinate cross-functional events and partnerships in your portfolio or LinkedIn
    — “Coordinate events such as founder dinners, developer events, and sponsorships.”
  • Demonstrate proficiency in using AI tools for marketing automation and creative support
    — “Use AI tools to automate repetitive work and support marketing strategy and creative direction.”
Pace · Fast PacedCollaboration · MediumAutonomy · MediumDecision Impact · Team

Derived from job-description analysis by Serendipath's career intelligence engine.

What success looks like

  • plan and execute product launches
  • manage growth channels
  • track signups and pipeline
Typical background
marketingproduct launchesgrowth marketing

Skills & requirements

Required

Product LaunchesGrowth ChannelsContent CreationEvent CoordinationAI Tools

Preferred

B2B MarketingDeveloper Tools MarketingAI Products Marketing

Stack & domain

AICommunications InfrastructureProduct LaunchesSocial MediaNewslettersPartner ChannelsPaid AdvertisingSEOEventsFounder DinnersDeveloper EventsSponsorshipsAI ToolsAutomationData-informed Creative WorkLeadershipCollaborationCommunicationProblem-solvingTeamworkMentorshipAWSCFACommunicationsInfrastructureMarketingGrowth

About the role

Original posting from Clera via Ashby

ABOUT THE ROLE

Lead end-to-end marketing for an early-stage AI communications infrastructure company. Reporting to the CMO, you will build the launch, content, and growth programs that increase signups, activation, and pipeline.

WHAT YOU'LL DO

  • Plan and execute product launches across social media, newsletters, and partner channels, coordinating messaging and launch materials.
  • Create social posts, articles, concept videos, and customer stories.
  • Manage growth channels including paid advertising, SEO, newsletters, and co-marketing partnerships.
  • Coordinate events such as founder dinners, developer events, and sponsorships.
  • Track signups, activation, and pipeline, and report performance to leadership weekly.
  • Use AI tools to automate repetitive work and support marketing strategy and creative direction.

WHAT WE'RE LOOKING FOR

  • Typically 4 to 12 years of relevant experience, including marketing at a startup, ideally in B2B, developer tools, or AI products.
  • Experience leading product launches end to end across social, newsletters, and partner channels.
  • Experience owning growth channels such as paid advertising, SEO, newsletters, or co-marketing, with measurable outcomes.
  • Comfort with advertising platforms, SEO fundamentals, and analytics tools.
  • Strong writing and storytelling skills across social, long-form content, and video concepts, along with experience coordinating events and partnerships.
  • Daily use of Claude, Codex, or similar AI tools, with an interest in automation and data-informed creative work.

COMPENSATION & BENEFITS

Base salary range: $130,000 to $200,000 annually. Visa sponsorship is not available.

LOCATION

On-site in San Francisco, California. Candidates must be able to work on-site and be authorized to work in the United States without visa sponsorship.

Source: Clera careers (Ashby)

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